ARTDECO achieved global success early by continually expanding its sales channels, product range and international presence. SEEBURGER has been supporting ARTDECO’s digitization initiatives for years as a proven business partner.
Digitized sales channels for international business
ARTDECO switched to electronic ordering channels in the year 2000, introducing EDI internationally with SEEBURGER’s support. The sales channels with prestigious retailers and drugstores were digitized at an early stage, and numerous smaller perfume and cosmetics retailers connected to the network.