SEEBURGER Signs Strategic Partner Datamation in Malaysia

Datamation expected to optimize German IT solution provider’s offering in Malaysia as its key ASEAN market


Kuala Lumpur/ ATLANTA, GA – SEEBURGER, the global business integration and enterprise class Managed File Transfer (MFT) solutions provider, today announces a strategic partnership with Datamation (M) Sdn Bhd (‘Datamation’) to deploy the SEEBURGER MFT SeeFX private Cloud-based file exchange solutions in Malaysia.

With more than 29 years of presence in Malaysia, Datamation is one of the leading business solution providers with regional operations in Singapore, Hong Kong and Australia. Datamation’s clients include Ministry of Education of Malaysia and Singapore, Department of Statistics of Malaysia and Singapore, AKPK (Agency of Bank Negara Malaysia), Sime Darby Medical Centres, Sunway Group, Jambatan Kedua Sdn Bhd (wholly owned by Ministry of Finance Malaysia), Star Publications, TH Properties and Construction Industry Development Board Malaysia etc.

According to James Hatcher, Regional Director of SSEEBURGER Asia Pacific, Datamation is the FIRST appointed reseller partner in the Asia Pacific region to provide and implement SEEBUREGR's Cloud-based file sharing solution in Malaysia –the third largest economy in South East Asia and the 29th largest economy in the world.

“Malaysia was also selected to be our Asian regional headquarters in 2012 and we have been aggressively searching for local partners with the right mix of offerings to accelerate delivering our offerings to this market. Datamation’s experience, market knowledge and strong customer base make them an ideal candidate for representing SEEBURGER,”

Prior to today's announcement, Datamation has been a very active reseller of SEEBURGER's Business Integration Suite (BIS).  

“This SEEBURGER-Datamation partnership is part of the company's strategy to increase its penetration in Asia Pacific where SEEBURGER already has a significant presence in countries including China, Japan, Indonesia, Singapore, Hong Kong, Vietnam and Australia," adds Hatcher.  

Embarking on an Increasing Demand for File Exchange Solutions

According to Enterprise Strategy Group (ESG)'s latest survey, 28 per cent of organizations have established corporate accounts for online storage and file sharing services. This is expected to hit 50 per cent by the end of 2013.

Hatcher shares, “As enterprise-level file sharing fast becoming popular, so does the potential exposure for cyber attacks. Security is also becoming the main concern for enterprises wanting to adopt Cloud-based file sharing platforms.”

“Our partnership with Datamation is strategic to address those gaps. Driven by the increasing market demands, SEEBURGER Managed File Transfer (MFT), as component of BIS, will be sought after to encrypt, track and trace exchanged business files of any size for security, governance and compliance purposes. It will also be leveraged upon to extend Datamation’s managed data capabilities.”    

“In addition, SEEBURGER’s cloud option to deliver BIS-based enterprise application integration services will also empower Datamation to offer B2B, MFT and application-to-application integration under the Software-as-a-Service (SaaS) model for rapid, low-cost deployment,” explains Hatcher.

The CEO of Datamation (M) Sdn Bhd, Alex Wee also shares, “SEEBURGER is backed by more than 26 years of successful deployment in some of the largest companies in the world. This partnership brings valuable expansion of our solution portfolios that will benefit both our partners and clients. The collaboration with SEEBURGER to provide secured information transfer will address the concerns for all Malaysia companies especially for those who are seeking to implement MS ISO/IEC 27001:2007, IT Security Techniques - Information Security Management Systems.”

“Datamation expects this partnership to increase its enterprise solution revenue and boost the number of enterprises in Asia into using Cloud-based file sharing. This year, Datamation is expecting at least 20% growth in enterprise solution revenue sales.”

SEEBURGER Partner Recruitment Initiative

Hatcher also shares this partnership is part of an ongoing SEEBURGER global partner recruitment initiative designed to support growing market demand for file exchange solutions.

System integrators, Independent Software Vendors (ISVs), Original Equipment Manufacturers (OEMs), Value-added resellers (VARs) and other IT providers who join the SEE Partner Program can leverage SEEBURGER solutions to help organizations maximize their ERP investments, consolidate B2B technologies, streamline supply chain communications, and ensure data security and regulatory compliance in file transfer processes.

All SEEBURGER solutions are available in a choice of cloud, managed or on-premise delivery models, scalable for any size company, and compatible with all ERP systems and EDI/B2B standards.


SEEBURGER is a global provider of business integration and secure managed file transfer (MFT) solutions that streamline business processes, reduce operational costs, facilitate governance and compliance, and provide visibility to the farthest edges of the supply chain to maximize ERP effectiveness and drive new efficiencies. All solutions are delivered on a unified, 100% SEEBURGER-engineered platform that lowers the total cost of ownership and reduces implementation time. With more than 25 years in the industry, SEEBURGER today is ranked among the top business integration providers by industry analysts, serves thousands of customers in more than 50 countries and 15 industries, and has offices in Europe, Asia Pacific and North America. For more information, visit  

About Datamation (M) Sdn Bhd

Headquartered in Kuala Lumpur, Malaysia, the Datamation Group was founded in 1983 and is one of the oldest IT companies in Malaysia. Today, Datamation has several subsidiary companies incorporated in Singapore, Hong Kong and Australia. Datamation delivers best of breed business IT solutions that encompass Document Automation and Management, Business Process Management, Managed File Transfer, XML Publishing & Content Management, Pre-Press & CTP System and Electronic Ads Delivery Service. To stay ahead of competition, Datamation innovates and applies “state of the art” technologies to meet market demands and requirements.  Datamation is committed to total customer satisfaction and believe that it will lead to repeat business, successful partnership and loyal clientele. Towards this objective, Datamation strives to provide a high standard of service to our customers to assist them to stay competitive and profitable. For more information, please visit